Tag: branding
What’s Up With Doubletree’s New Logo and Name?
Almost 2 years ago I wrote a post about DoubleTree’s new logo based upon an advertisement that I had seen for the brand. At the time nothing was announced, but it seemed as though Hilton was going to be giving the brands logo a much needed refresh. Ever since that post went up, I hadn’t [...]
Metro Bank UK Ramping Up Promotions
Metro Bank UK looks like its finally coming to fruition. A number of unoccupied retail locations in London are now sporting advertising promoting “Love Your Bank”.
MetroBank Gets Served First Lawsuit For Its Branding
Metro Bank was recently served its first lawsuit based on its branding. Surprisingly its not because of the name Metro Bank – of which there are 4 other banks throughout America with the same name – but its because of its big red M.
W Hotels Gets Its Own Fashion Director and Music Curator
W Hotels is about to announce two new positions: Fashion Director and Music Curator. Two positions that you’d never think to find in a international boutique hotel brand.
Arrogance Forced Abercrombie and Fitch To Close Ruehl
Abercrombie and Fitch is closing their Ruehl concept stores – one of the best concepts I’ve seen in branding a shopping experience ever.
Metro Bank’s New Website Launched
Metro Bank launched their new website this weekend at www.mymetrobank.com. Nothing major to focus on – but the Vernon Hill marketing machine will be starting up in a big way very soon.
Commerce Bank/Harrisburg Conversion into Metro Bank is Underway
The eagerly awaited conversion of the Commerce Bank/Harrisburg brand into the new Metro Bank brand is finally beginning to become apparent to the regular folk who don’t exactly track Commerce/Metro like I do. Last week, Commerce Bank/Harrisburg put out a press release stating that over the next two weeks the Commerce Bank logo and brand [...]
Cosmopolitan Las Vegas Just Can Never Catch A Break
The Cosmopolitan Las Vegas gets caught up in another delay – this time the lawsuit between Starwood & Hilton.

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