branding

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History of Starwood Capital’s Louvre Hotel Group

Small excerpt from a GulfNews.com article which gives a quick and short history of how the Louvre Hotel Group has expanded by purchasing different hotel brands through the centuries (yes, century).

Nov. 29, 2009 | Andrew Calvo | 0 comments | Continued
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B.R. Guest & Starwood Capital Open the Post Card Inn on the Beach

B.R. Guest & Starwood Capital (with Starwood being a behind the scenes player) have opened up the Post Card Inn on the Beach in St. Petes Beach, Florida. This is a surfing, beached themed hotel in a converted TravelLodge which is going after the budget conscious vacationer.

Will this be a new hotel brand for B.R. Guest (and Starwood Capital) or will this be a single location with a great theme?

Read on..

Nov. 19, 2009 | Andrew Calvo | 0 comments | Continued
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Barry Sternlicht Interviewed by Maria Bartiromo on Mentoring Madness during Global Entrepreneurship Week.

Barry Sternlicht was interviewed by Maria Bartiromo for the Mentoring Madness segment of the Global Entrepreneurship Week, provided a lot of insight into how he started Starwood Capital (broke and unemployed) and what his motivation is for 1 Hotels.

Nov. 16, 2009 | Andrew Calvo | 3 comments | Continued
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Metro Bank UK Ramping Up Promotions

Metro Bank UK looks like its finally coming to fruition. A number of unoccupied retail locations in London are now sporting advertising promoting “Love Your Bank”.

Nov. 14, 2009 | Andrew Calvo | 1 comment | Continued
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Marriott Creates “The Autograph Collection”

Marriott has announced a new “brand” called the Autograph Collection which will be made up of individual hotels keeping their own unique identity – but having the power of the Marriott affiliation behind them.

Nov. 14, 2009 | Andrew Calvo | 0 comments | Continued
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Starwood Sells Bliss Spas

Starwood Hotels has sold their red-headed stepchild – Bliss Spas -to Steiner Leisure Limited, while ensuring that the Bliss & Remede lines stay exclusive to W & St Regis.

Nov. 6, 2009 | Andrew Calvo | 0 comments | Continued
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Starwood vs Hilton Going to Grand Jury

Starwood’s lawsuit against Hilton about the stolen documents used to create the Denizen brand may be close to an end – but it may end up with Hilton and its former executives having criminal charges brought against them.

Oct. 7, 2009 | Andrew Calvo | 0 comments | Continued
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Starwood Looking To Sell Societe Du Louvre Hotels Piece by Piece

Starwood Capital’s sale of the Hotel de Crillon is on rocky ground as the purchaser – JJW Hotels and Resorts looks to be unable to complete the financing of the deal. Starwood Capital also seems to be heading toward selling each property individually so as to get a better return on investment for its investors due to the economy not providing the returns Starwood had once expected.

Sep. 6, 2009 | Andrew Calvo | 0 comments | Continued
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Starwood Capital Completes Golden Tulip Purchase

Pretty much on schedule, Starwood Capital did complete the purchase of Golden Tulip on July 31st.

From their press release:

Starwood Capital, through an affiliate, announces today that it has completed the acquisition of Golden Tulip Hospitality BV’s Franchise business, its Development & Representation businesses, Joint Venture interests, and the brands, trademarks and intellectual property of Golden Tulip, Tulip Inn and its related brands.

Aug. 17, 2009 | Andrew Calvo | 0 comments | Continued
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Hilton Reportedly Having Breakup Talks With Blackstone

Amazing what 8 months can do in this economy. In January, Hilton Hotels looked to be the next darling of the hotel industry – not only was it owned by a cash rich parent – The Blackstone Group – who seemed to be willing to do whatever it would take to invest in the brand and make it #1, and was just about to launch two new brands – Home2Suites and Denizen. Hilton’s re-invigoration was going smoothly, Blackstone really seemed to be making an effort to ensure the viability of the company into a long term asset. Now today two newspapers are reporting that Hilton maybe broken up.

Aug. 10, 2009 | Andrew Calvo | 0 comments | Continued
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Everyone is Jumping the Gun on the Cosmopolitan in Las Vegas

There has been of reports that Hilton will be managing and branding the new Cosmopolitan Casino and Resort in Las Vegas – but I think the odds of that are nil to none due to the Starwood/Hilton Lawsuit.

Jul. 29, 2009 | Andrew Calvo | 0 comments | Continued